fbpx

Sales and marketing lessons we can learn from horror movies

I have a few passions in life; one of them is writing helpful articles for sales and marketing folks, and another is horror movies. So, to honour the spookiest day of the year, I’m going to combine (absolutely shoehorn) the two. Let’s see how this turns out…

Read moreSales and marketing lessons we can learn from horror movies

Events

Events at oe:gen Bringing people together to network, share ideas and inspire each other. Our Nottingham Salesforce Administrators’ and Women in Tech groups happen once every quarter, check out what goes down at these events and book your free spot on the next one!

Jewellery company Salesforce Community, Sales Cloud, and Pardot

Salesforce Community, Sales Cloud and Pardot

Jewellery company Salesforce Community, Sales Cloud and Pardot. Our client is a wholesale fine jewellery company that specialises in the Bridal market, including wedding bands and engagement rings. They mainly service retailers based in the UK, but have recently opened an office in Belgium so they can service the European market. 

How to write emails your readers will love

Guys, I hate to say it, but we’ve got a problem. So many of us are not putting enough effort into our email communications any more! Horrible grammar errors, formatting nightmares, embarrassing spelling mistakes, incorrect names, blunt tones. I mean, I could go on and on about the horrors I’ve seen in my inbox; it’s the kind of stuff that keeps an editor up at night. But instead, I’m going to write a little guide to writing emails to help us all get back on track.

This blog should help you on your way to not only earning responses to your emails, but gratitude and respect from your recipients, to boot. Keep the following things in mind the next time you’re writing an email, and you’ll begin to see the impact that just a few small changes can have on your communication efforts.

Read moreHow to write emails your readers will love

5 dead good Halloween marketing campaigns

It’s that time of year again! October arrives and brands dive straight into marketing their products and services for Halloween. Now, I’ve seen a lot of people grumbling about Halloween campaigns this year, but I personally can’t see why. It’s fun to create something a little different for your audience, and it gives you a chance to showcase your brand’s more playful side! Here are some of the best ones I’ve seen today.

Read more5 dead good Halloween marketing campaigns